Prada opens Brussels flagship store on Boulevard de Waterloo

The famous Italian fashion label Prada has opened a flagship store in The Hotel building on Boulevard de Waterloo in Brussels. It’s the first dedicated Prada outlet in the country. The street is already home to a number of luxury fashion brands, including Chanel, Hermès and Delvaux.

Prada, based in Milan, launched in 1913 and has become one of the world’s most influential fashion houses. Aside from clothing, it is known for its accessories and most especially its shoes. All lines of the collection for both women and men are available in the Brussels’ shop, which opened on Friday.

The 400 square-metre outlet comes with the brand’s trademark black-and-white checked floor and green fabric walls.