Brussels launches #BXLOVESMUSIC campaign to showcase capital's young musical talent

#BXLOVESMUSIC is a new campaign that supports the emerging music scene in the capital by promoting a different artist each month.

The first artist under the spotlight is Brussels writer, composer and performer Reinel Bakole (pictured). Running from 2 to 17 July, the promotion will close with a free public event featuring the talented singer on Brucity's rooftop on the evening of 17 July.

Launched by the city of Brussels, the campaign aims to showcase the city through the eyes of artists who contribute to the modernity and reputation of Brussels.

The initiative by city mayor Philippe Close and culture alderwoman Delphine Houba is a collaboration with the nonprofit Fifty Session, which is renowned for its promotion of Brussels musical talent in Belgium and abroad.

The monthly music evenings are an opportunity for citizens, visitors and music fans to meet the artist of the month in a convivial event that is open to everyone.

The campaign also includes the release of a playlist and a Google Map of city hotspots for young musical talent in Brussels. To discover these venues, follow the campaign on its Instagram account @BXLOVESMUSIC.

"Music is part of the pulsating heart of Brussels, #BXLOVESMUSIC is our way of expressing that," says Philip Close. "We firmly believe in the importance of supporting our local artists, of offering them visibility so that they can tell us about their Brussels. It's a direct connection between the city and its artists."

For Delphine Houba, "Supporting Brussels' emerging music scene means investing in the playlists of tomorrow. With #BXLOVESMUSIC, we're showing the world that Brussels is bursting with talent. Get ready to discover the rising stars of talent in the city's legendary venues."

City artists with a musical project to share are invited to fill in the form shared every month on the BXLOVESMUSIC Instagram account. A total of 12 artists will be selected each year.